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    1. Boosting Financial Efficiency: Smart Strategies for Small Businesses
      Running a business is difficult. Running a new business is even harder. That’s why the small business failure rate remains so stubbornly high in good
    2. Go Further, Together: Top Insights from Women Business Owners
      Celebrate Women's History Month with top insights from Women Business Owners. Looking back to look forward important for all. That sentiment comes to the forefront for women in business during Women’s History Month.
    3. How to Fit Smart Home Technology into Your Business
      geralt / Pixabay From 2015 to 2017, the number of connected homes in the U. S. grew from 17 million to 29 million, according to data from McKinsey. That growth is expected to keep rising, with experts predicting that the smart home market could surpass $158 billion by 2022. However, it isn’t just homeowners who are ben
    4. How You Can Avoid an Employee Mass Exodus
      Don't just assume your employees need to work for you. I'm watching a smallish business in its death throes. There are about 50 employees, and I
    5. 6 tips for building a strong social media community that small businesses can use to drive sales
      Social media marketing is an important part of building a customer base and generating sales, but for some small businesses, it can feel daunting to stand out in an overcrowded space. At Mastercard's first Small Business Summit, one panel of women with a variety of experience in content creation and marketing discussed
    6. 4 Ways To Minimize Career Risk In A Market Downturn
      How do you move forward with a career change given the emotional and mental health issues during this pandemic and economic downturn? This is probably
    7. 5 Steps to Take Before You Apply for Cyberinsurance
      Avoid missteps that can impact your coverage and premiums. Cybersecurity is a critical issue for businesses of all sizes. Partly this is because of
    8. 6 Ways to Protect Your Business Finances
      Anyone managing small business knows the importance of managing the finances with close attention. Failure to do so can put you in hot water very quickly. Small businesses do not have financial cushion like their large counterparts. They are working on a shoestring budget and any hiccups in the cash flow will show up i
    9. 7 Ways To Be More Responsive To Your Customers
      By Rieva Lesonsky It’s no secret that consumers and businesses customers alike are becoming more impatient and more demanding. Customers expect businesses to respond to them quickly, if not immediately—and it’s putting a lot of pressure on small businesses. Here’s a closer look at what customers expect from businesses,
    10. 8 Proven Methods for Small Businesses to Save Money
      Small businesses frequently go through cycles of strong and weak profits. When profits are low, you probably will want to find time-tested ways to save money. You do this by cutting costs and reducing your overhead without sacrificing sales. Here are 8 proven ways for your business to save money: Outsourcing: You can