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        1. How to Calculate Customer Lifetime Value
          To succeed as a subscription or recurring revenue enterprise, you need to adopt a customer-centered approach. Instead of focusing just on the acquisition of new business, you have to prioritize retaining and nurturing existing customers. This is because the digital transformation of business has greatly increased custo
        2. Navigating The Impacts Of Generative Artificial Intelligence (“AI”) On Compliance Programs
          Despite the positive, transformational benefit that artificial intelligence can offer, businesses must be very mindful of the legal, regulatory, and
        3. What To Do When You're Tired Of Running Your Own Business
          Overwhelmed by running your own business? Entrepreneurial experts weigh in with these tips for coping.
        4. 3 Steps For Managing Your Small Business’s Taxes
          Filing business-related taxes can often be a time-consuming and complicated process, especially for new entrepreneurs. Small business owners need a good understanding of the federal, state, and local taxes required to file.
        5. How to use cyber insurance to better transfer risk
          However comprehensive a healthcare organization’s cybersecurity measures, there is still a need to transfer risk with cyber insurance as a tool to manage exposure. Healthcare organizations are beginning to look to insurance or cyber risk transfer programs as a way to shift the risks, not just as a solution for balance
        6. Customer Retention vs New Customer Acquisition: How Do You Optimize Both?
          Your customer only sees one brand. For them, customer attraction and retention blur together into one ongoing journey. It’s important to keep that perspective in mind as you help customers progress through different teams—from sales to customer success and back again—and through different phases, such as onboarding, ad
        7. 4 Unique Ways to Thank Your Customers
          You say it every day as a small business owner: thank you. It's said after every transaction, before almost every "take care," and sometimes while you're getting to know your customers before they buy anything at all. Saying thank you is a part of your everyday language, but what about sending a thank you that lasts, o
        8. Recession-Proof Your Business: 7 Smart Strategies To Stay Profitable
          Recession doesn't have to derail your business. Here are 7 strategies to help keep things on track and profitable
        9. The Role Of Culture In The New Workplace: What CEOs & Senior Leadership Need To Know
          Returning to work.gettyCulture has been a buzz word for HR professionals and leaders for a few years now. But what exactly does building culture mean and why does it matter? In the past year of work colliding with personal life and values, it’s become a major discussion point like never before. This is the question tha
        10. 4 Corporate Innovation Trends Set to Disrupt the Business Landscape in 2021
          2020 was not what we expected, but nevertheless the old adage ‘out of adversity comes opportunity’ has never been more apt. The enormous pressure of the pandemic has caused irrevocable change, forcing organizations to adapt and innovate to survive. Yet in many cases it is the most hostile or adverse environments that c