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        1. 7 Reasons Why Small Businesses Should Invest in Google Ads
          Budget is one of the biggest concerns for small businesses. They need to spend and invest every single dollar smartly, whether it is on product development, promotion or any other business expense. With this constraint, digital marketers must think twice before spending on paid strategies such as Google Ads. At the sam
        2. App Fraud is on the Rise: Here’s What ikConsumers Should Know to Protect Themselves
          Money transfer apps like Zelle have made our lives much easier – need to pay a friend your share of the dinner bill or send your sibling half of mom’s
        3. Boomers need benefits, too: What you need to consider
          An organization's workforce drives business results. That is why it is especially important to create a culture where employees work in harmony and understand that it takes a team effort to achieve success. This has become increasingly more difficult as the workforce becomes more diverse. It's no secret that people are
        4. Buy, Hold or Sell? 3 Factors to Help You Make the Right Decision
          In business, there's an adage that it takes money to make money. That sounds simple enough, but real business is far more nuanced than that.
        5. Cybercriminals Are Coming for Your Business. Here Are 5 Simple Ways to Keep Them Out
          Now, more than ever, is a crucial moment to button up cyber security measures at your company. Small businesses were easy prey for cybercriminals during the pandemic. A shift to remote work meant hackers had their pick of unsecured home networks and devices. Now, even though many businesses have moved back to in-office
        6. In a neverending pandemic, the economy is winning
          The US added 467,000 jobs in January, even as Omicron gripped America. It indicates the economy is continuing to mutate along with the virus,
        7. 7 Valuable Lessons to Expand Your Small Business
          Expanding your business is of utmost importance for your business' endurance and your monetary well-being. It's a dream of every entrepreneur to expand his business to increase profit ration. Enlargement & growth are the main goals of many entrepreneurs. They have to face many challenges during this process. You should
        8. How to Buy the Dip: 3 Tips for Smart Investors
          The stock market has taken a tumble lately, with the S&P 500 officially entering a bear market after falling more than 20% from its peak. While
        9. 3 Critical Incentives To Keep Women Engaged In The Workforce
          Women have been stepping up in workplaces all over the country to meet the extra challenges brought by the pandemic.
        10. 4 Strategies to Make Your Business Model Recession-Resistant
          For years, we’ve been hearing that another recession is on its way. As the economy ebbs and flows, business owners can be forced into precarious positions that may threaten not only their livelihoods, but the livelihoods of their team members as well. But there are ways you can start preparing for the next recession no